I can not tell this is my direction work.
Because I just let my idea into the photo it's already exit.
This is how it happened: They asked me how we can make people some impressions by creating
poster with the picture they had taken already.
I was thinking about maybe it must be better in funnier way.
So I tried to add the text balloons upon them on the poster: talks like something very surreal.
At the first place new single title 'Take me, Take me' So I added like 'Let's have a noodle!' 'Take me, Take me (to the noodle place)'
Then they informed me they gonna evolve this campaign within 5 big cities in Japan.
So I think we should make 5 different versions of them which contains 'Let's go to the 'soup curry(Sapporo version)'','Miso stew(Nagoya)','Motsu-Nabe(Fukuoka)','Takoyaki(Osaka)' and also special version for skii resort with'Let's go to Onsen(Hot spring)'.
They all have a their local accent which is very interesting.
And only for Tokyo and Osaka, We made stickers which covers the posters.
People peels all the sticker and finally show off the basic poster beneath them! Tricky.
Each sticker with faces of member and A female singer Miwa Yoshida says 'Take me to the Beach' or 'Take me to the Europe' with over 20 versions, and male producer Masato Nakamura says 'Yes' or 'No'.
People could peel each sticker and show it to someone who they want to 'take', it's also message card!!
That was good teasing huh?
This is what I did on June 2009.
With Kana Ohya again!!
This time everything was so tight an I was bit nervous because I had to do anything like driving van, researching location or picking up props!!
I have no assistant so...
Kana had kinda in the bad mood because of the mess we made.
But shoot was getting started we chatted and talked like very silly stuffs and had much fun eventually.
I think that is how we make it anyway.
I love the take at the studio. it's coincidence to match the color between ribbon for bycicle and shoe races!
Photographer Mr Hiruma was quiet and did his job straight away and I loved that.
I did this on June 2009.
This is supposed to be like 80s and everything has to be little too much done.
I came to visit my favorite clothes shop named 'Galaxxxy' in Shibuya to rent 80s electric guitar I used to see out of window display in the shop before.
People in Galaxxxy are very nice and cute! I love them so much!
They wear like crazy club kid with big fun!!
Thanks so much Galaxxy!!
This model Kana Ohya is pretty girl who has a big behavior.
I think she deserves it.
This is for BOBSON 2009ss.
The shoot was held in Thailand.It was supossed to be held in Krabi and bangkok.
But due to Thai Goverment's state of confusion, we stuck there for over a week.
However we had to have done our job fortunately we could make our job!!
Look at the cut with elepant! We met him on the street on country side of Krabi.
I asked to an owner this adorable elephant to take a shoot and finally it costs only for his food; bananas.
Sonoya was kinda scared of it! Actually this cut, Sonoya does some kind of expression for him,
it looks like she tries to threaten or something but actually she was just freaked out
She even does not wear the shoes Shino brought for the shoot. She wears her own shoes! It was that quick.
I love all the cut we shot. It was very tough experience,like sleeping at the floor of airport, for me but I learnt so much things through it.
These are for Japanese brand named Inpaichthys Kerri.
They have both lines for mens and ladys I did this for lady's clothes line.
My idea comes from the title 'A girl with an attitude'.And I decided to make all images with different styling and different hair and make ups for each images.
I also gave names and occupation for each images; such as (from top)
Lauren,26 Real state agency
Natalie,21 student
Jane,24 Receptionist
Mika,20 Beautician trainer
Erika,16 High school student
Charlotte,19 Ballet company dancer
Vanessa,22 Waitress
Isabel,18 Cartoonist assistant
Bijou,23 Dancer
Jill,25 Umemployed
Maggie,15 High school student (Basket ball team)
AJ,21 Record label manager
Joan,XX Rock singer
ViiVii,21 Translater
Mandy,20 Bartender
Rachel,23 Secretary
and all goes like Rachel,23 Secretary wears tweed dress 23,300yen...
It was fun to use my full of imagination!
This model, Kiko Mizuhara was only 17 but she was supposed to be 25years old to 15 years old!
She also will appear on Tran Anh Hung's upcoming movie 'Norwegian Wood'.Go girl!Kiko!
Kiko is one of my favorite model in Japan she has a one and only low-key attitude and fascinating big lips.
This work had never happened without hairmake artist Natsu's effort.
She did create 16 different looks which are all amazing!!
Hot Coco is the brand that my friend Shino Suganuma directed.
I did the direction for the catalog. This was very low cost project.
It was still fun and I really don't care how much money I could get anyway.